Welcome API’s new Table Stakes team member, Kamaria Roberts
The American Press Institute is excited to announce that Kamaria Roberts joined our team as Deputy Director of Local News Transformation on Monday, Oct. 18. In her role, Roberts will work with the Table Stakes Local News Transformation Program, an innovative yearlong change management program supported by the Knight-Lenfest Local News Transformation Fund. The Table […]
American Press Institute > PublicationsHow Newsday and The Spokesman-Review keep more subscribers
On September 28, API hosted an online discussion on tactics for retaining subscribers. Many publishers are recognizing the critical need to invest more in subscriber retention —“Retention is the new acquisition,” says Gwen Vargo, API’s director of reader revenue. However, subscriber churn is a problem that has plagued the newspaper industry for years. API is […]
American Press Institute > PublicationsHow the Long Beach Post’s community editorial board provides more than opinion
Editor’s Note: Over the last year or two there has been an increased interest from newsrooms — both corporate-owned and independent — in forming editorial or advisory boards made up of local residents. The boards provide a direct link from the newsrooms to their communities, making their journalism more relevant and inclusive. API recently covered […]
American Press Institute > Publications
