This book extends our understanding of how different cross-functional business and management disciplines, such as innovation and entrepreneurship, strategic management, marketing, HRM, and so forth individually and collectively underpin innovation in business management, in order to proactively explore/exploit business opportunities and/or offset business risks.This book develops insights from cross-disciplinary business knowledge streams and their cutting-edge discipline-specific practical implications to originate a cross-functional business innovation management model, in order to reinforce research and practice in management innovation. In general, novel cross-disciplinary business and management knowledge plays an important role in business and management innovation. Also, we know that innovative management processes have significant implications for effective cross-functional management, and overall business and management success. Following this context, each chapter presents fresh theoretical insights on diverse business knowledge streams and their innovative applied implications on cross-functional business management practices.In terms of academic research, these cross-disciplinary contexts of theoretical development offer a number of innovative theoretical propositions, which are comprehensively supported by rigor, conceptual developments and state-of-the-art empirical analysis. In terms of practical implications, firstly, the different chapters offer varied business discipline-specific insights and their relevant management functional area-specific implications and secondly, the cross-functional business innovation management model of this book is instrumental to enabling cross-functional management teams to proactively support organisation-wide business innovation processes.